Casting for a Bigger Reach
So your business has a Facebook page, a Twitter account and even a Google+ page…but do you podcast? Have you ever thought about adding a podcast to your marketing strategy? This is a fantastic way to...
View ArticleWelcome to the New Age: Marketing’s Adaptation to the World Wide Web
Being a part of the “Millennial” generation, I can proudly say that I have experienced both the new and old way of doing things in life. As a proud 90’s kid, I still remember what life was like before...
View ArticleContent Marketing, Scalable Data and One Night Stands
I’m a big fan of author, entrepreneur and self-proclaimed Digital Marketing Evangelist, Avinash Kaushik . The guy is insightful, witty and consistently shares content that entertains and educates....
View ArticleWhat’s Your Social Marketing Voice?
Recently, we recorded the first ever StrataBlue podcast. As I was listening to a recording of the StrataCast episode with a couple of my coworkers, one of them asked, “Do I really sound like that to...
View ArticleGamification: Making Your Social Media Strategy Invincible
I love games and gamification. As a nerd, I’ve had a console controller in my chubby little hands since birth. There are actually quite a few benefits to playing games. According to the American...
View ArticleMarketing Concepts and Evolution in YOUtility
I’ve certainly said my part about modern marketing concepts such as content marketing in the past. If my posts have taught you anything about marketing strategy, then I’ll consider that a win. However,...
View ArticleMobile Vs Desktop: How To Reach The Consumer On The Go
There are few things in life that actually live up to their hype. For example: The Grand Canyon, The Internet, Tesla cars, Game of Thrones, peeling plastic off of a new electronics… And of course...
View ArticleDigital Marketing trends in 2017
These Digital Marketing trends are expected to rule to 2017. Which ones will you be following? Forbes announces its top 10 Digital Marketing trends to look out for in 2017. Which ones will you be...
View ArticleWhy Your Business Should Use Digital Marketing
Digital marketing is more than just posting on Facebook once or twice a day. It’s having a mobile friendly website for better user experience. It’s optimizing keywords for better SEO performance (and...
View Article3 Ways to Optimize Your Website for Voice Search
Here’s a question for you. If you wanted to know what TV channel will air Conor McGregor vs Floyd Mayweather, what would you do? In an ideal world, you’d seek an answer from your peers. And if they...
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